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BRIGHTCARE / BRAND RE-DESIGN

Brilliant IT company (specialised in the healthcare industry) needed a serious revamp of its old 90's visual identity. I was charged with keeping the bright optimistic characteristic of the company. Bringing something personal into a very technical product offer. They love what they do and that needed to be shown.
BRAND LANGUAGE DEV
Logo | Website | Iconography | Palette | Photo Concept & Shoot | Strategic Direction | Brand Book | Teamed With Copywriter & Photographer
www.brightcare.nl
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